Laurent (Larry) Malette establishes Les Entreprises Malco Enr. and sets up business in a small office on Main Street. Mr. Malette offers a limited selection of promotional items, such as ashtrays, pens, t-shirts and rulers.
The team consists of four people: Mr. Malette, a Sales manager, an Artistic Director and an Administrative Assistant.
Mr. Malette makes his debut in the field with a miniature version of cribbage called Cribkit. This ingenious creation proves a huge success, helping to establish the exceptional reputation of the company known today as Malga.
This proves to be a banner year thanks to the Province of Quebec’s decision to remove front licence plates on vehicles. This creates the opportunity to produce decorative plates with striking designs for many organizations, including the Quebec Nordiques and the Carnaval de Quebec.
These contracts result in sales of 300,000 units, totaling in excess of 500K$ in business.
These creative plates can be purchased for as little as 1.99$ in certain stores. Of the 25 slogans chosen to appear on them, the most popular are ‘’I love my wife’’ and ‘’The king is alive!’’.
Enterprises Malco Enr. becomes Publicité Malga Inc.
Syd Lemere joins Mr. Malette as a shareholder and becomes sales manager for the Montreal region. During his 20 years with the team, he would contribute many valuable ideas and concepts the helped the company build its market share.
Mr. Malette’s son Martin Malette joins the Malga team at this time. He would remain with the company for almost 25 years, where he was renowned for his originality, energy and imagination.
Another of Mr. Malette’s sons, Richard Malette, joins the team. He would soon become the head of the company. Richard is a genuine, honest and creative person who lives for his work and is passionate about each project. Even today, he continues to make a lasting impression in the industry wherever he goes.
Malga receives a major prize from the industry, taking home a gold award of excellence for the best corporate program in Canada. The contributions of a stong team with innovative, creative ideas enables the company to achieve major successes.
Malga moves to a new office (2,000 sq. ft.) located on Boivin Boulevard in Granby, due to the company’s remarkable growth. Its clientele now extends across Canada and the United States.
For the second time in four years, the company receives a prestigious award, this time as distributor of the year in Eastern Canada.
Moving time! After just three years, the company realizes that 2,000 sq. ft. won’t be enough to keep meeting demand. Malga finds itself a new permanent home on Georges-Cros St. in a space covering a total of 17,000 sq.ft.
Malga adds another weapon to its arsenal: an integrated embroidery department that enables the team to offer turnkey services from development through delivery for selected products.
The Malga team now counts 25 employees !
Malga establishes a service for developing distribution plans and online stores for franchises, national groups, tiered associations as well as other organizations that need to distribute items to their members.
It proves a highly successful solution for many major clients and benefits everyone by providing reliable support to partners while streamlining processes within the company.
Malga has developed a range of services which enables the company to become a strong partner with both customers and suppliers.
Teamed with strategic alliances, Malga helps develop the brand identity of various companies. Through close collaboration and communication, each professional involved in a project is able to leverage their expertise to create optimal solutions for the benefit of clients, based on an efficient, inclusive business model.
Malga’s contribution to the development of various customized products are rewarded in November 2011, when the company becomes a finalist in four categories at the Promotional Product Professionals of Canada (PPPC) Image Awards. Out of the four categories, Malga wins two gold National Excellence Awards.
Malga celebrates its 35th anniversary and the team is also recognized by its peers with four prestigious awards:
RELAY FOR LIFE
In June, the Malga team donates close to 3K$ to the Canadian Cancer Society. The Relay For Life, a night-time walk on behalf of cancer victims and survivors, proves to be a challenging and highly emotional experience for everyone who takes part.
The men of Malga do not lack in courage... or facial hair. Determined, they put together a team for Movember identifying themselves as Larry’s Moustaches —an affectionate nod to the company’s founder, Laurent “Larry” Malette, who was known to sport a stylish moustache on occasion.
Malga receives another gold Excellence Award in the Service/Professional companies category.
The team once again demonstrates commitment to causes they endear. Employees repeat the Relay For Life experience. In total, they walk almost 225 km! The support of numerous partners enables Malga to donate 4.5K$ to the Canadian Cancer Society.
Malga redefines itself by reassessing its vision and mission. The team meets to establish four core values which are fundamental to the reality of our business and day-to-day work.
These values, which continue to guide the company today are trust, professionalism, creativity/innovation and collaboration.
Proud of being mentioned in the credits of L’été indien, a prime-time variety show on TVA produced by Productions J, Malga generously offers branded umbrellas to everyone on the show’s team.
Malga again figures prominently at the PPPC Image Awards gala. Competing against some of the industry’s biggest names, the team takes home three more National Awards – Two gold and one bronze for best Catalogue Program, best Program for Professionals and best Employee Recognition Program.
Dominic Côté joins as a shareholder and is now acting as C.E.O. Richard Malette continues as President while serving a number of major clients.
Dominic was already part of the structure since 1998 and the succession has been organized internally for the past 10 years.
Once again, Malga stands out at the PPPC Image Award Gala. Going head-to head with industry giants, the team claims four more National Awards, including two gold trophies.
In all, Malga is recognized by the industry on 15 occasions, an outstanding performance!
Over the course of more than 40 years, Malga positions itself as one of Canada’s most respected companies in the field of corporate promotional product distribution.
Malga offers a load of products and services that support all sectors of marketing activities. The company stands out from the competition primarily due to the originality of the products as well as the solutions offered, but above all, providing it all in a timely manner.
2017 results in another rewarding year filled with exciting projects, new developments and growth, Malga takes another step in it's evolution: a new brand identity as well as a totally revamped website.
The overall look of the site has been completely re-imagined to make it more visually appealing and easier to navigate. A user-friendly approach is emphasized in order to offer visitors an optimal experience.